Services & Pricing

What I do,
and how it works

One flat-fee retainer. Everything you need to generate consistent, qualified leads — and nothing you don't.

What's Included

Everything in
one retainer

No à la carte. No upsells. Every client gets the full service — because partial effort produces partial results, and that's not how I want to work.

01

Meta Ads Management

Full campaign strategy, audience research, ad creation, and ongoing management. I handle everything inside the ad account — you focus on running your practice.

02

Dedicated Landing Page

A purpose-built lead capture page for your specific offer — not your homepage. Built to convert, A/B tested, and optimized continuously so cost per lead keeps improving.

03

Lead Delivery & Automation

Every lead captured is automatically delivered to your front desk via SMS and email — instantly, the moment they opt in. Lead details also feed directly into a shared Google Sheet so nothing gets missed. Automated follow-up sequences (SMS + email) run in the background to keep leads warm until your team calls them back.

Requires: An existing CRM and a front desk or follow-up system in place.

04

Ongoing Creative Testing

Structured A/B tests on both ads and landing pages. Creative angles, offer variations, audience segments. We test with intention — not randomly — and scale what works.

05

Twice-Weekly Account Checks

I review your ad account twice a week — to optimize what's working, catch anything that needs attention before it compounds, and make sure nothing drifts. Campaigns stay healthy without being over-touched.

06

Bi-Weekly Strategy Call

A focused call every two weeks to review lead quality, pipeline health, and what we're working on next. Ads need room to breathe — bi-weekly keeps us aligned without over-managing.

07

Monthly Performance Report

One clear, honest page every month. Cost per lead, lead volume, what we tested, what we're changing. No vanity metrics, no inflated numbers.

Pricing

Simple, flat,
no surprises

One retainer covers everything. No percentage of ad spend on top. No monthly fee surprises. You know exactly what you're paying from day one.

"I'd rather tell you results take 60 days and surprise you at 30 — than promise leads by next week and underdeliver. Ads need time to find their footing. Month one is learning. Month two is optimizing. Month three is scaling."

In your industry, a single new patient from our campaigns typically covers 1–3 months of this retainer. The return on investment is straightforward when the leads are right.

The Process

From first call
to live campaigns

Four steps. No surprises. You'll know exactly what's happening and when at every stage.

Step 01

Discovery Call

20 minutes to understand your offer, your market, and what a qualified lead looks like. I'll confirm your CRM and follow-up system are solid — that's non-negotiable.

Step 02

Strategy & Setup

Landing page build, pixel and tracking setup, campaign architecture. You review and approve everything before anything goes live. Takes 5–7 business days.

Step 03

Launch & Test

Multiple creatives, angles, and audiences run simultaneously in the first 30 days. This is the learning phase — we're finding what converts in your specific local market.

Step 04

Optimize & Scale

Winners get scaled. Underperformers get cut. Monthly reports keep things transparent — what worked, what didn't, what's next.

Requirements

Who this works
well for

I only take on clients I'm confident I can get results for. That means a few things need to be true on your end before we start.

Good fit if you have —

  • A CRM and a system for following up with leads quickly
  • A service you're proud of and want to grow — if your offer needs work, we can figure that out together before launch
  • A minimum ad budget of $1,500–$2,000/month (separate from retainer)
  • Capacity to handle new patients — if we generate leads, you can actually take them
  • Willingness to be on a bi-weekly call and give honest feedback on lead quality

Not the right fit if —

  • You don't have a CRM or nobody follows up with leads promptly
  • Your ad budget is under $1,000/month
  • You want guaranteed results without a testing period
  • You prefer a large agency with a full team and dedicated account manager

Sounds like
a good fit?

Book a Discovery Call Free · 20 minutes · No commitment